Office how-to · Marketing & social · Office-paid perk
SocialBAY — social media on autopilot
The office pays for a SocialBAY subscription (by Back At You) for our agents: it posts listings, market updates, and engagement content to your social pages automatically, so you stay visible while you're out actually selling.
- Set up your business pages first. SocialBAY posts to a Facebook Business Page and Instagram professional account — not personal profiles. Do the business profiles how-to before anything else.
- Get your invite from the office. Your subscription is provisioned through us — reach out to Marissa (marissacorey@kwe.com) or the front desk and she'll get your invite sent.
- Connect your pages inside SocialBAY: Facebook Page, Instagram, LinkedIn. Their starter guide walks every connection with screenshots.
- Pick your content settings — market area, tone, how often it posts. Then let it run; you can review or swap any scheduled post.
- Learn as you go with their how-to videos: Back At You's tutorial playlist on YouTube — short, task-by-task walkthroughs.
Also in your toolkit: Command can post social Designs straight to your connected Facebook Page — guide: Connect Your Facebook Account for Social Posts. SocialBAY is the autopilot; Command posts are your hand-flown one-offs.
Last reviewed: August 2026. Automation keeps you visible — it doesn't replace conversations.